Brandspace insights

The importance of branding your business
Brand Identity, Marketing Strategy
The importance of branding your business What is branding? It’s not just a logo let’s bust that myth straight away! Brand identity includes graphics, photos, style, colours, messaging and a ‘feel’ that runs through everything within your organisation. Whether it’s your website, printed promotion, social media, signage or packaging –...
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The benefits of video marketing
Marketing Strategy, Motion Graphics, Social Media Marketing
The benefits of video marketing Video is such a great way to inject your personality into your brand.  It shows the real you, the way you talk, smile, and explain things. People buy from those they trust, and a video will help establish these traits enabling you to connect with...
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Seven reasons why networking should be in your marketing plan
Marketing Strategy
Seven reasons why networking should be in your marketing plan Your marketing plan is likely to have a range of marketing tools and each one will depend very much on the nature of your business and the audience you are trying to reach. However, one tool that we think you...
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brandspace - insight blog - case studies
How case studies will benefit your business
Marketing Strategy, Web Design
How case studies will benefit your business Testimonials and word of mouth are wonderful to have in your marketing toolbox, but you should never underestimate the value of a detailed case study. What is a case study? A case study goes further than a testimonial by explaining in depth how...
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Eight tips to increase Twitter engagement
Eight tips to increase Twitter engagement
Social Media Marketing
Eight tips to increase Twitter engagement We often find that clients feel they need to be on every social media platform because ‘everyone else is’. However, it’s important that you choose the right platform for your business and one(s) that will reach your ideal client/customer. This is why it’s good...
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Brandspace - 6 advantages of-listing on google business
Six advantages of listing your company on Google Business
Marketing Strategy
Six advantages of listing your company on Google Business Today Google is the go-to search engine for literally everything, but did you know there is also a free local business listing service called Google Business Profile? The listing serves as a great marketing tool to help prospective clients find you...
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Why should my organisation be on social media?
The importance of having a business Facebook page vs a personal profile
Social Media Marketing
The importance of having a business Facebook page vs a personal profile One of the questions that crops up the most from our clients is ‘why do I need a business Facebook page, can I not just use a personal one and what’s the difference?’ so, in this blog, we...
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Seven blogging tips for business
Seven blogging tips for business
Social Media Marketing
Most businesses know they should be writing blogs to build relationships with their ideal client and drive traffic to their website to enhance Google rankings, but it’s the actual content of the blog that often leaves people staring blankly at their screen
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Brandspace insight blog - marketing plan 2021
Why a marketing plan is crucial for business success
Marketing Strategy
Your business probably has the ‘all-important’ business plan. But what about your marketing plan? So many companies don’t seem to value the importance of a document that can form a foundation of your business and provide the platform for you to grow sustainably and profitably.
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