Brandspace insights

The difference between marketing and selling

There is very often confusion between sales and marketing, and so in this blog we take a look at the differences but also how the two work alongside each other.

Disney’s very first Christmas brand campaign

Brand Identity

Disney's very first Christmas brand campaign Using nostalgia and magic to help children when they need it the most We love a good Christmas advert here at Brandspace and who doesn't love the magic of Disney. Get the tissues ready for this one it's lovely! The three-tier festive campaign, which...

9 Christmas marketing tips to boost your sales this year

Marketing Strategy

As Christmas approaches people urgently shop to try and find the right present for their loved one and enough food to feed an army! This year will of course be a little bit different…

9 email marketing tips to help your business grow

Marketing Strategy

Sending direct emails is a great way to engage with your customers and the beauty is you can contact them directly via their inbox. If used correctly, this form of marketing can build relationships with both current and potential customers…

Why your business should keep nurturing its marketing through the pandemic

Marketing Strategy

Brandspace’s Marketing and PR Account Manager, Rachel Wall, gives her advice on why it’s crucial in these unusual times to continue to market your business to current and potential clients.

Is your brand heading in the right direction?

Brand Identity

Is your brand heading in the right direction? A powerful brand is one of the most valuable assets your business can possess. It’s more than a logo – it’s what connects you with the hearts and minds of your audience and is the perception of who, what, why and how well...

When the simplest solution is often the best one

Brand Identity

When the simplest solution is often the best one - the Mastercard rebrand Us creative types can often overthink a design solution in an attempt to create something distinctive and beautiful, but one frequently finds the simplest solution can often be the best one. A great example of simplicity is...

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