Product promotion campaigns, online and offline for global tech brand
Product Promotion + Advertising Campaigns + Digital Marketing + Event Graphics + Brochures + Product Guides + Datasheets
Headquartered in the US, Cognex Corporation is the global leader in machine vision systems, software and sensors used in automated manufacturing.
In order to keep their pipeline full and ensure strong sales results, they depend on cutting-edge product promotion campaigns. These campaigns must deliver top-notch content. We helped Cognex achieve remarkable lead generation goals by providing visually-superior calls-to-action that reflected their position in the market.
The ‘laser killer campaign’ was different to anything else the market had seen before and helped to reinforce Cognex’s position as the global leader in this technology.
Peter Neve – Vice-President, Global Marketing
Our team has developed innovative, effective, and interactive campaigns that have been vital to Cognex reaching their sales goals – creating in addition, brochures, datasheets, promotional items, advertising and dozens of guides, (expert/product/industry/application guides) as well as the email campaign templates required to leverage these guides into solid leads for the Cognex sales teams.