Creating your Brand Identity
It’s not just a logo…
it’s a website, brochure, exhibition stand, shop front…
A brand identity is graphics, photos, style, colours, messaging and a ‘feel’ that runs through everything within your organisation. Whether it’s your business card, shopfront signage, vehicle livery or website – your brand is most likely to be a potential client’s first impression of your business. It communicates your products, services, personality, professionalism and most importantly, that ‘gut feel’ someone will have in those first few seconds that you get to make a long lasting impression.
From start-ups to corporates, we create a competitive advantage
A clear and distinctive brand identity will undoubtedly lead to more sales. It should be one of the most valuable assets your organisation owns but is often overlooked, especially by smaller companies or start-ups, because of a mis-conception about cost. If the business is just you and all you want is a logo and a business card, we can help. If you’re a larger organisation requiring a full rebrand we have plenty of expertise. Not investing in a strong brand identity can be a false economy.
Creative design, artwork, print production, web development and more…
Brandspace Media is a team of graphic designers, artworkers and web developers with the expertise to not only visualise your brand, but also see it through to the finished product, whether it’s 10,000 printed annual reports, an advertising campaign, ecommerce website, or just 50 business cards!
Maybe the essence of your brand is still strong, but it’s just become a bit inconsistent over time?
You might have an established brand that is still relevant but your existing agency is either not managing it very well, or you have outgrown them. Perhaps the consistency has gone, or you simply fancy some fresh ideas? We work with a number of clients who trust us to manage the consistency and quality of brand applications across all their marketing communications. We have experience managing hundreds of pieces of collateral within organisations, particularly in the financial sector.
“Your brand is what people say about you when you’re not in the room.”
Importance of brand consistency
increase in revenue has been seen when brands are presented consistently (Lucidpress, 2019)
Consumers buy based on trust
of consumers said they need to trust a brand before buying from them (Edelman, 2019)
Colour creates brand recognition
80% increase in brand recognition when using a signature colour (Reboot, 2018)
First impressions really count
seconds for people to form an opinion about your website (8ways, 2019)
Let’s meet up
It starts with an introductory meeting – You can just ask for some one-off advice, or you can engage our services on an hourly rate, project fee or retainer basis – we are totally flexible to your needs. Get in touch by phone or email, or complete the enquiry form.