Marketing Insight

Seven content ideas for your newsletter
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Seven content ideas for your newsletter Newsletters are a great way to connect directly with your target audience via their inbox and at any stage of their journey with you. This type of e-marketing builds relationships and trust with both...
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Six-marketing-tips-for-your-business
Six marketing tips for your business
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Six marketing tips for your business Hundreds of books have been written in-depth about marketing but to define it briefly: Marketing identifies, anticipates, and satisfies the customer’s needs and does so through the 7ps of the marketing mix – product,...
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The importance of branding your business
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The importance of branding your business What is branding? It’s not just a logo let’s bust that myth straight away! Brand identity includes graphics, photos, style, colours, messaging and a ‘feel’ that runs through everything within your organisation. Whether it’s...
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The benefits of video marketing
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The benefits of video marketing Video is such a great way to inject your personality into your brand.  It shows the real you, the way you talk, smile, and explain things. People buy from those they trust, and a video...
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Seven reasons why networking should be in your marketing plan
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Seven reasons why networking should be in your marketing plan Your marketing plan is likely to have a range of marketing tools and each one will depend very much on the nature of your business and the audience you are...
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brandspace - insight blog - case studies
How case studies will benefit your business
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How case studies will benefit your business Testimonials and word of mouth are wonderful to have in your marketing toolbox, but you should never underestimate the value of a detailed case study. What is a case study? A case study...
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Brandspace - 6 advantages of-listing on google business
Six advantages of listing your company on Google Business
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Six advantages of listing your company on Google Business Today Google is the go-to search engine for literally everything, but did you know there is also a free local business listing service called Google Business Profile? The listing serves as...
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Brandspace insight blog - marketing plan 2021
Why a marketing plan is crucial for business success
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Your business probably has the ‘all-important’ business plan. But what about your marketing plan? So many companies don’t seem to value the importance of a document that can form a foundation of your business and provide the platform for you...
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Brandspace - marketing and selling
The difference between marketing and selling
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There is very often confusion between sales and marketing, and so in this blog we take a look at the differences but also how the two work alongside each other.
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9 Christmas marketing tips
9 Christmas marketing tips to boost your sales this year
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As Christmas approaches people urgently shop to try and find the right present for their loved one and enough food to feed an army! This year will of course be a little bit different…
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